With Buyer leads becoming the most popular conversion type on this site, we will try to appeal to returning users with a highly-visible slide in feature that allows them to resume their search. The aim of this experiment will be to increase Buyer Offer CVR.
This test will add a highly-visible sell timeshare call out in the top bar, and will also change the bar's positioning to stick to the top of the page when scrolling, exposing users to a constant call to action and boosting vital owner sell CVR.
Adding a cookie for people who viewed a for sale ad, upon returning to the site will be displayed a CTA slide in that brings them back to their most recent ad viewed. The thinking here is that it will make it easier for users to get back to their timeshare of interest, reducing friction in the search process and minimizing number of steps in the process.
Now that Renter interest is on a seasonal rise, we'll attempt to call out to returning interested renters with a slide in feature that redirects them to inventory pages. This will help reduce the number of steps necessary to get to ad pages and result in a boost in Renter Offers.
Now that Buyer interest is on a seasonal rise, we'll attempt to call out to returning interested buyers with a slide in feature that redirects them to inventory pages. This will help reduce the number of steps necessary to get to ad pages and result in a boost in Buyer Offers.
Testing the redesigned version of GBT. The new design is simplified and mobile optimized. This should result in higher conversion rates across devices. Version 2 added a BBB graphic above the fold as well as adding shadowing to containers to create more dimensionality and the draw the user's eye to the form etc.
Changing the utility bar copy to explore other angles will allow us to collect more data on what type of messaging users prefer to see on this platform.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Westgate content will help increase owner leads within that brand suite. This iteration will test a Market Value-based call out instead of Owner Sell.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Hilton content will help increase owner leads within that brand suite. This iteration will test a Market Value-based call out instead of Owner Sell.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Marriott content will help increase owner leads within that brand suite. This iteration will test a Market Value-based call out instead of Owner Sell.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Wyndham content will help increase owner leads within that brand suite. This iteration will test a Market Value-based call out instead of Owner Sell.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Shell content will help increase owner leads within that brand suite. This iteration will test a Market Value-based call out instead of Owner Sell.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Disney content will help increase owner leads within that brand suite. This iteration will test a Market Value-based call out instead of Owner Sell.
This test will add a highly-visible sell timeshare call out in the top bar, and will also change the bar's positioning to stick to the top of the page when scrolling, exposing users to a constant call to action and boosting vital owner sell CVR.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Disney content will help increase owner leads within that brand suite.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Shell content will help increase owner leads within that brand suite.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Westgate content will help increase owner leads within that brand suite.
As we've seen in successful experiments on the brand pages, adding an eye-catching slide in CTA for returning users who've expressed interest in owner-based Hilton content will help increase owner leads within that brand suite.
