This test alters the standard white inventory slide in feature to include a toggle option that allows users to bring the slide-in back into view after closing it. Doing this will give owners who accidentally or preemptively close the call out another chance to interact with it, boosting conversions.
Displaying 7 of 7 experiments
Audience Slide Down Panel – Timeshares for Sale
This is testing the impact of adding an audience selection question to a users experience, immediately upon landing on the site. This will assist us in better understanding the breakdown of traffic and also grouping individuals into segments that we can then target with unique experiences. The outcome of this test is simply no negative impact on our key conversion types. There's no expectation that this will have a positive result alone. What we can do with the information collected with this feature is where the value lies.
- Control
- Variant 1 - Top of Content
- Variant 2 - Appended to Header
- Variant 3 - Between Header and Nav
Audience Slide Down Panel – Home
This is testing the impact of adding an audience selection question to a users experience, immediately upon landing on the site. This will assist us in better understanding the breakdown of traffic and also grouping individuals into segments that we can then target with unique experiences. The outcome of this test is simply no negative impact on our key conversion types. There's no expectation that this will have a positive result alone. What we can do with the information collected with this feature is where the value lies.
- Control
- Variant 1 - Top of Content
- Variant 2 - Appended to Header
- Variant 3 - Between Header and Nav
Inventory Slide In (w/ Toggle)
This test alters the standard white inventory slide in feature to include a toggle option that allows users to bring the slide-in back into view after closing it. Doing this will give owners who accidentally or preemptively close the call out another chance to interact with it, boosting conversions.
Audience Slide Down Panel – Westgate Brand Suite
This is testing the impact of adding an audience selection question to a users experience, immediately upon landing on the Westgate brand suite. This will assist us in better understanding the breakdown of traffic and also grouping individuals into segments that we can then target with unique experiences. The outcome of this test is simply no negative impact on our key conversion types. There's no expectation that this will have a positive result alone. What we can do with the information collected with this feature is where the value lies.
Disney Main Page Featured Timeshares Reposition
As we've seen with previous experiments, moving the Featured Timeshares section further up this brand suite main page will increase Owner and Buyer conversions
Hyatt Main Page Featured Timeshares Reposition
As we've seen with previous experiments, moving the Featured Timeshares section further up this brand suite main page will increase Owner and Buyer conversions