By adding a breaking news bar to our website, we’ll get more users to the particular page we’re targeting vs no additional messaging.
Devices
- Original
- Variation
Displaying 3 of 3 experiments
Archived
Social Proof Notifications – Owner Sell (Desktop)
Display a series of social proof notifications during sessions to reinforce activity, and the legitimacy of website etc.
Implemented
WMTW Step 3 – Testimonial
This experiment tests the addition of social proof as a meaningful lever to increase motivation on the final step of the WMTW funnel.
The primary variation's observed conversion rate 36.66% was 10.79% higher than the control's conversion rate 33.09%, based on 10,419 sessions.
Devices
