Adjusting the search panel on the home page to better appeal to renters will send more traffic to rental inventory and encourage offers on rental ads, driving CVR.
Devices
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Timeshares for Rent Inventory Button
Click tracking and heat maps show that the inventory button on the main Buyer page for VO attracts the majority of clicks, despite only being visible to 50% of visitors. Moving this button above the fold on Renter page and making it the focal point of the page will direct more renters to the inventory and increase Ad offers.
Devices
