Displaying 3 of 3 experiments

878. Remove Price per Night from Hotel Details Page v2

Removing the arbitrary price breakdown from Hotel detail pages will improve the user experience on those pages and reduce confusion, which will boost both clickthroughs to the Checkout page and conversion rate.

The primary variation's observed conversion rate 2.68% was 1.9% higher than the control's conversion rate 2.63%, based on 3,392 sessions.
Devices

Remove Price per Night from Hotel Details Page

Removing the arbitrary price breakdown from Hotel detail pages will improve the user experience on those pages and reduce confusion, which will boost both clickthroughs to the Checkout page and conversion rate.

The primary variation's observed conversion rate 2.7% was 13.33% lower than the control's conversion rate 3.06%, based on 2,644 sessions.
Devices