- 07/11/2019 - 08/22/2019 (42 days)
- www.vacationownership.com
- Buyer
- Resorts
- Ad-Buyer Offer
Boost Search Presence on Resorts Page
Description / Hypothesis
With the Resorts Page Form Header test proving this page to be a pivotal stepping stone for Buyer leads, we'll try moving the search bar down from the nav bar area and into the page's copy, enlarging it and increasing its prominence on the page. This will help direct more users to inventory pages, decrease drop-offs, and increase Buyer Offer CVR.

